Do you have an advertisement that you want people to see while on the go?
If your answer is yes, then you may want to consider a large mobile led screen that is affixed to a truck. If you run a business, then you are already aware that advertising can make your business flourish. It plays an integral role in informing people about the product and services that your business offers.
Advertising your business via mobile billboard advertising is innovative. There are some amazing benefits associated with this medium that can help your business to grow.
Even if you are just advertising an event, this a great way to do it so that you get the support you need. Take a look at the benefits of using a large led screen for advertising.
It is Cost-Effective
Advertising can be one of the most expensive operating costs for your business. It is important to always select an advertising method that is cost-effective. Setting up a mobile billboard is far less expensive than TV and radio commercials as well as a printed advertisement.
In fact, some research shows that mobile billboards give advertisers double the exposure of static billboards. Additionally, mobile billboards are easy to maintain and are highly resistant to damage so constant repairs won’t be required.
It Reaches a Large Audience
One disadvantage of a static billboard and other forms of advertising is its inability to move around. A static billboard can only be seen by those who pass by a certain spot.
Additionally, advertising through printed articles means that your advertisement will only be seen by persons who read the newspaper. Some people don’t have access to newspapers and others don’t have the time. This means they will miss your advertisement.
Internet advertisements reach those who have internet access. Television and radio advertisements are only seen by those who still view this medium regularly.
The bottom line is that these advertising mediums only reach a specific audience whereas mobile billboards reach a wider range of audiences. Whether you’re walking by, in a bus or car, an advertisement displayed on a large moving led screen will catch your attention.
You Can Track Your Advertisement
Another amazing thing about using mobile advertising is the ability to track the vehicle with your advertisement using GPS tracking. With GPS, you can track the route of the truck your advertisement is on and see the different areas that the vehicle has been. This will give you an idea of the audience that was able to see your advertisement.
You also have the option of checking the location of the vehicle throughout the day by instructing the driver to give you updates. This can help you monitor who sees your advertisement, giving you greater control.
A Large LED Screen Captures the Attention of an Audience
Some advertisements can be avoided by their targeted audience. For example, turning off the radio when an ad comes on, muting the television, or turning the page of a newspaper.
Even online ads can be avoided by clicking a close button. On the other hand, a large mobile led screen advertisement isn’t so easy to avoid because it is right there in your face.
You have no option but to look at it. Whether you are walking through the mall or crossing the street, you will always notice a mobile advertisement and are likely to remember the information written on it.
Unique Content Opportunities
Led advertising screens allow you to create and show specific video content at a particular time throughout the day. You can display several different ads at different intervals with unique information to targeted audiences. For example, if you are a restaurant operator, your advertisement could be about happy-hour.
LED screens will definitely grab the attention of the audience because of its bright, dynamic display features and flexibility. In addition, you have total control over the message that is displayed once you are the sponsor of the advertisement.
Another amazing benefit of mobile billboard advertising is the ability to target a specific audience through detailed planning. All you have to do is plan carefully the routes you want the truck to take. This will maximize ad exposure and effectiveness.
The routes you plan can be based on the following criteria:
- Peak-Traffic areas
- Socioeconomic background
- Businesses districts
- Busy Neighborhoods
- Routes with events, conferences, or conventions in progress
There are several places that the vehicle can travel to in order to reach intended audiences unlike internet ads or even static billboards. Also, your hired led screen can be operated remotely with Wi-Fi connection by clicking your mouse or keypad a few times.
This puts you or the person you hire in complete control of how and where the content is seen. This type of convenience makes it easy for you to show several different types of content throughout the day.
It also helps you to target your advertising a lot better. This detailed targeted means a greater return on your investment.
A Final Look at Mobile LED Display
Advertising can be hard to steer in the right direction and expensive to maintain. However, it becomes easier when you use a mobile truck LED display
Mobile large led screen advertising is an efficient way of reaching a big audience to display your business content. At the same time, it targets a specific audience and can be displayed in several locations. This ability is key because you can target neighbourhoods, events, and areas with a high amount of traffic.
You dictate the type of advertisement you want showing and when you want it to show. This gives you a lot of flexibility and puts you in control of how your ads will be seen and who will see your ads.
If you would like to find out more about LED screen displays, please go to that section of our blog. You can also contact us if you want to set up a mobile advertising campaign.